Google My Business
Google being the most popular and used search engine all around the world connects billions of people in one thread. Google My Business has created a milestone in connecting business and the outer world in one place. This is an online service that allows the creation of a business profile and with it the accessibility to manage and promote their local business. Google My Business is a free tool provided by Google company which enables a business representative to manage how they appear online across Google. Since a huge audience visits Google, it means they also have access to view business profiles, posts, updates, and many more of the business products. It also allows a business representative to list their businesses, interact with customers and unlock many more free features that increase visibility on the Google search engine. Visibility of business profile creates more emerging on search list which results in strong marketing on getting attention from customer al around the globe.
Google MY Business is the new tool that enables a business representative to get access to almost 5 billion users who visit google every day. Marketing and sales have gained a philosopher’s stone through utilizing this business tool. Upon creating a business profile in Google My Business, it not only gives access to promote business in search engines or maps but also provides many free Google features. Some of the perks of these tools are given below:
- This is a free business tool which without any cost provides a platform from where a startup business can market, promote and establish all the to success. So, anyone can sign up and start enjoying all the perks of this great business tool with zero cost.
- Through the business profile, a business representative can interact with the customer, exhibit their products and promote their offers which enables them to build customer interest.
- Google My Business gives accessibility to be visible on Google search engines and Google Maps. This facility can generate leads to location-wise customers.
- This free tool can help build linking to off-page SEO and create high ranking in the search engine result lists.
- Customers can review business profiles and rate through this tool which provides a good image to organic traffics.
How to setup
This is a free business tool that allows an individual or a company to open a business profile with zero cost and manage the business cycle. The allowance to be visible in google sites gives access to reach the consumer. The business representative needs to ensure all the information is in place to visit, make a purchase, or contact any salesperson when a customer reaches the business profile or even search for anything that relates to the business product. The procedure for the preparations is given below:
Step 1: Sign in to Google My Business with a new or existing Google account.
Step 2: Enter the business name and category of the business. This will link all the relevant tasks to the business products.
Step 3: It will ask for the location where the business is physically running to let the audience know the business's existence in the real world. Also, add it via Google Maps.
Step 4: The public relations corporate mission extreme objective is to make a positive picture of the organization or item. The significant devices that the organizations can use as a component of their advertising arms stockpile are new item exposure, item situation, purchaser instruction, sponsorships, Web sites, web journals, and web-based media.
Step 5: Fill in all the necessary personal information and contact details. Also, add a website page or any other social network page the business is running on.
Business verification is necessary to prove the authenticity of the business and other legal protections.
Step 6: Choose how to prove the verification of the company. Google provides the default ‘Postcard by Mail’ verification option. Either the phone or mail option can be chosen by preference. It can take few days for the postcard to reach the business location but when it does verify business location from the menu of Google My Business application and enter the code received from the postcard.
After this, the business will be good to promote, market, and sell products or services.
Google My Business provides businesses a huge platform to do all the basic business that can advance the way of living of an individual or partners and progress to the company. Some perks a user of these magic tools enjoys are given below:
- This business tool allows a business to appear on Google maps and Local Park listings.
- Customers can leave a review of a business service or product letting others know and promote it in that way.
- This tool allows storing data, market research, audience nature, and many more statistics through which a business representative can make amendments, make the necessary changes to the product and build custom marketing strategies.
- This is a free platform with zero investment.